Predictable AI spend in BigQuery: Introducing cost management for generative AI functions

New budgetary controls arrive for SQL-based LLM queries in BigQuery

By GPU Data Hub Desk · GPU Data Hub·Editorial standards·14 Oct 2026, 16:00

Predictable AI spend in BigQuery: Introducing cost management for generative AI functions

Google Cloud has released token-based cost-control capabilities for generative artificial intelligence operations within BigQuery. The update allows users executing SQL queries with integrated large language models to oversee expenditures across extensive datasets. The mechanism aims to prevent unexpected billing spikes when running analytics tasks such as customer ticket triage and sentiment scoring.

Original source

This summary was written by the GPU Data Hub desk from reporting published by Google Cloud Blog on 14 Oct 2026, 16:00. Read the full article at the original publisher.

Read Original Source →

Companies

Google Cloud

Topics

BigQuery cloud computing generative AI cost management

LinkedIn X

More from GPU Data Hub

Latest →

Amazon S3 is now available on the Vercel Marketplace and v0 by Vercel

Amazon Web Services has extended Amazon S3 access to Vercel Marketplace and the v0 developer platform. Additionally, users can now transition Apache Hive datasets on S3 into managed Apache Iceberg formats within S3 Tables without interrupting active production workloads.

Cloud·2h ago·AWS News Blog

Leap seconds face judgment day as time lords prepare to vote

International metrology bodies are preparing to vote on proposals that could eliminate leap seconds, permitting coordinated universal time to deviate up to an hour from planetary rotation. The alteration seeks to shield computing networks from technical disruptions caused by ad hoc temporal adjustments over the coming centuries.

Cloud·5h ago·The Register

Cloud CISO Perspectives: New Gemini Notebook can help CISOs and policymakers prepare for PQC

Google Cloud has introduced a fresh Gemini Notebook designed to assist security executives and policymakers with the shift towards post-quantum cryptography. The publication outlines recommended strategies to safeguard enterprise infrastructure against future quantum-enabled decryption threats. The initiative forms part of the provider's ongoing advisories tailored for chief information security officers.

Cloud·5h ago·Google Cloud Blog

Microsoft denies cloud leadership called for significant cost cutting measures

Microsoft has refuted claims that senior leaders within its cloud unit ordered major expenditure cuts. The denial follows media reports alleging the technology giant was seeking to curb spending by a minimum of 20 percent.

Cloud·6h ago·Data Center Dynamics

US tech giants warn Europe that ditching US tech giants could cost €115B

An industry lobbying organisation representing major American technology providers has cautioned European regulators over plans to promote independent cloud infrastructure. Backed by enterprises including Amazon, Google, and Meta, the group warned that isolating the European market from US cloud platforms could result in economic damages of €115 billion. The warning comes as European institutions debate stringent digital sovereignty frameworks.

Cloud·8h ago·The Register

Apple researchers turn idle Macs into a virtual GPU cloud with ‘Minions’

Apple researchers have revealed an internal framework called Minions that aggregates unused Apple Silicon Mac systems into a distributed computing pool. The software enables the execution of artificial intelligence inference workloads whenever dedicated hardware accelerators are unavailable. This architecture allows internal teams to offset capacity deficits by harvesting idle desktop processing resources.

Cloud·10h ago·Tom's Hardware